- 20 Oct 2017
Drinktec – Simei 2017
Adhesive Label Neuromarketing – ROTAS
It is possible to scientifically identify which parts of a label capture the attention of a potential customer more?
Although Neuromarketing studies are still far from providing reliable evidence, we at Rotas have collected data at Drinktec Simei, submitting numerous visitors to a small test.